We wanted to take a moment to congratulate the many Dreamit founders who found themselves on the Forbes 30 Under 30 lists in the health and science categories. Forbes chose them for being some of the "brightest young entrepreneurs, innovators and game changers" in their industries. We can attest to that, and we're tremendously proud of the accomplishments of these founders.
The Israel-U.S. Binational Industrial Research and Development (BIRD) Foundation approved $7.2 million in funding for eight new projects in the areas of agrotechnology, biotechnology, material sciences, homeland security, and more. In addition to the grants from BIRD, the projects will access private sector funding, boosting the total value of all projects to approximately $17 million.
NextEnergy, in partnership with DENSO International America, DTE Energy and Wells Fargo, has named Callida Energy (Dreamit 2013) as the winner of the 2016 NextChallenge: Smart Cities technology challenge, a global competition challenging innovators to find hardware and software technology solutions to address unmet needs in urban areas. Callida Energy will receive $80,000 in grant funding from Wells Fargo to demonstrate and validate their solution.
Selling to schools is one of the hardest parts of building an edtech company. It is critical to have a well thought-out, go-to-market strategy in place to demonstrate the value of your edtech product. This means analyzing the classic 4 P’s of Marketing: place, price, product, and promotion. In some industries, these marketing functions can be separated from sales functions. In edtech, that is impossible.
One of the most important roles for a founder is keeping employees engaged. Study after study shows that engaged workforces outperform their competition. But every company is different and there is no one-size-fits-all approach to optimize for engagement. As a founder, you’ll have to craft a bespoke approach, but here are some methods that have proved to work for our portfolio companies AND for other startups.